Web design trends change rapidly. They come and go. Websites today follow very different trends than they did just a year ago. As web designers, it’s helpful to know what the current and upcoming trends are. It can help you stay ahead of the competition and it can help you meet your client’s needs. Keep in mind that “trend” doesn’t necessarily mean “new.”
Many new design trends come from the tastes and preferences of designers and users in design and usability. What makes those changes possible is improvements in technology. Technology is a major driving force and is always helping design move forward.
Where Web Design Trends Have Been
Web design for 2015 saw a lot of refinements of trends from 2014.
Recent years saw trends such as:
- Video sliders
- Background video
- CSS animation
- Long scroll
- Hero images
- Hamburger menus
- Mobile first
- Newsletter popups
- Frontend frameworks
Many of these trends will continue to be refined. Some will be replaced with better alternatives. Others, such as background video, will be used with moderation.
Where Web Design Trends Are Heading
2016 web design trends could probably be summed up in two letters: U and X. Okay, and maybe one more word, too: mobile. Trends will follow best practices for both UX and mobile platforms. UX and mobile have been in view over the past few years, but now they’re front and center and the main driving focus of website design with an uncluttered UI.
This year will see even more refinement and standardization of current trends. We’ll see concepts go from just an ideal to the standard. From new to the norm.
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